You just popped in for an apple pie, but you went for something more tantalising instead, following your instincts and deciding to live dangerously. The internet are going somewhat wild for it due to its sexual connotations rather than the taste, though, as the name has been somewhat lost in translation. The dessert — which comes in cream cheese or chocolate flavours — is akin to an apple pie but with an indulgent cream filling. Gotta love Japan, where they censor porn and have creative products names like this. Me: 1 adult cream pie, please.
McDonald's Japan is mocked for launching Adult Cream Pie dessert
McDonald’s Japan's Newest Dessert is Literally Called an Adult Cream Pie - GaijinPot
The accompanying commercial for the new product also displays some subtext that allows for reading-in-between-the-lines. Meet your business school match virtually this July! I assume none of the people behind this searched the web for "adult" and "cream pie" without parental filters. I hope they have the humility to accept any comments about this and don't go all passive-aggressive like the people behind "Fukuppi" did. I'd seriously doubt that this is some kind of accident. Definitely planned, with an eye towards this type of free advertising
If the goal was to generate buzz, McDonald's Japan struck the mother lode in January when it launched its new dessert. For at least a week, the new offering was a key topic of conversation on Facebook and Twitter, and generated headlines around the world. Unfortunately for McDonald's, however, it wasn't the new product people were talking about, but its name translated into rather lewd English. The name of new dessert offered by McDonald's in Japan?
We dipped a finger into it for a taste, and the flavour of the luscious cream melted on the tongue, tasting both tart and sweet at the same time. And this was no ordinary cheesecake flavour either, as it had a distinctly refined, high-quality taste. The Belgian Chocola was calling to us next, and when we took it out of its box, we could see it was covered in a chocolate pastry. The pastry looked absolutely delicious, with its bubbly coating and glossy sheen just begging to be cracked open for a taste.